The name will stick until the crew of researchers decides what the official scientific name of the new crab species will be.

The hairs on the yeti crab are a natural adaptation which allow the creature to cultivate bacteria which it later eats as food.

Apparently, the 59-year-old actor is quite proud that his name has been used in the discovery. On Twitter, Hasselhoff has created the hashtag “GotHoffCrabs”.

Remember, the hydrothermal vents in these areas are very delicate ecosystems which could be easily disturbed, so in other words: Don’t Hassle the Hoff Crabs.

The scientists said that the golden hairs on the fly’s abdomen reminded them of Beyonce’s signature hairstyle. The fly was discovered on the same year that Beyonce was born, 1981, and will be named Scaptia (Plinthina) Beyonceae.

This isn’t the first time a member of the animal kingdom has been renamed after a celebrity. There is a frog, Hyla stingi, which is named after Sting and a spider, Pachygnatha zappa, which is named after Frank Zappa.

The iconic spread is going to be renamed “Australia” temporarily just in time for Australia Day as part of a marketing campaign. A different version of the easily recognizable Vegemite jar will be made where the red diamond label is replaced by a map of Australia. The collector’s edition jars will also features stories from ten quirky Australians around the country, including a member of the official Australian Sudoku team.

In a statement announcing the promotion, Vegemite marketing director Jenny Nolch said: “Changing Vegemite’s name to Australia for a limited time in the lead up to Australia Day is our way of showing some contemporary Australian pride. It’s about having a bit of fun and celebrating the irreverence of the Australian culture.”

Since the annual celebration began in 2008, many people have complained about referred to as “freaks”. Therefore, the name of the day will be changed to “International Beatles Fan Day”.

The date will also be changed, as many fans raised the point that January 14th had no real significance in Beatles history. The celebration will now take place on June 6th, which is the date that the British band originally auditioned for George Martin.

Fans can sign up on I-BFD.com to keep up with news and announcements regarding the celebration.

His wife discovered the change later when she was lining up to pay for his medications and saw “Go To Hell, Zhang” displayed on the information screen. The hospital is now embroiled in a lengthy legal battle as the patient and his wife demand compensation and a formal apology.

The hospital said yesterday the cashier’s probation was extended for an extra year and she was also punished with a 10,000 yuan deduction from her salary for the angry name change. However, “Go to Hell” and his wife say that this is not enough and that a formal apology letter from the cashier should also be displayed on the information screen and broadcast throughout the hospital.

The name change was made in an attempt to promote the business. “Pink Nice” as she calls herself for short, is one of the 100,000 Brits who have officially changed their names in 2011.

Although Pink loves her new name, her friends and family are taking a while to get used to it. ‘Everyone is still calling me by my old name,” she said “My mum thinks I’m a bit mad really and so do my children. They stick to Mum.”

Facebook closed his account, and told him that he “may no longer access the Facebook website or use Facebook’s services for any purpose whatsoever.” In a somewhat strange reaction to this letter, Guez walked into his local Interior Ministry and officially renamed himself Mark Zuckerberg.

The new Zuckerberg believes that changing his name will make Facebook want to back out of a lawsuit to avoid the publicity of suing someone with the exact same name as it’s chief executive officer and co-founder. Facebook vs Mark Zuckerberg?

Reality really is stranger than fiction!

George Armstrong Custer was a well known USA Army officer who served as a cavalry commander in the American Civil War and the Indian Wars. His legacy is controversial due to the number of native people he killed, especially in his final battle, the Battle of Little Bighorn.

The tourism marketing entity for Yellowstone County and 12 other counties in southeastern Montana, Custer Country includes both the Northern Cheyenne and Crow native reservations. Representatives from these nations are requesting the name change, and are suggesting “Crow Country” as a possible alternative.

We were told by our good friends at Productivity Portfolio about a news item we might be interested in.  And so you can imagine our shock at discovering that Download.com, one of the many sites to host our software and part of a huge company, CNET, had started profiting from it in ways we had never heard about. They now wrap some or all of the software given to them in an installer which offers you the opportunity to install something else, before the software you wanted is installed. If you do this extra step, then they receive a payment; we receive nothing. This concept is not a problem in essence – we do the same with FileTagSleuth (it’s totally free, would you begrudge us a few pennies if you choose to install something else at the same time?)

The problem with Download.com is, its our software, not theirs, and they are benefiting (in some way) from our work; our blood (sic), sweat and tears. And we never signed an agreement to that end. We have no record of an email informing us of this. Nor do we have any record of a mention of this when we last uploaded an update; this was the point at which the ‘helpful service’ as CNET likes to term it, was applied. Its helpful in that it increases Download.com’s bottom line.  This is a website filled with advertising, premium subscriptions and more.  We just charge a modest amount for our software.

It gets worse. AVG now advises that RenameMaestro is adware / spyware (it most certainly is not). By the way, neither is FileTagSleuth, although it does have an offer in it – you must accept it to have it installed, so this is an opt-in software choice for those that care (and you should), not an opt-out. We don’t want to force anything on anyone; we simply want to get a little bit of benefit if you choose to install something else as well as FileTagSleuth. If you don’t want to, just enjoy it entirely for free.  There are no adverts, and no spying software in it.

It gets even worse. At this point, the installer tells you that our software is ‘unsupported 16 bit software’. Drivel. It works on Windows 7 and XP of any variety. Download.com is now telling potential customers that our software is impossible to install. Anti-virus companies, because of Download.com’s changes, are telling potential customers our software is dubious at best.

Utter drivel:

If they'd got us to sign up explicitly it would have been a different matter.

But we are a tiny company that cannot spend time being the gamekeeper to the hundreds of software download sites who might do this, and the poacher in this case is a billion dollar company.

It seems as though the search engines really have made the download sites redundant. With this behaviour, I can only say good riddance to bad rubbish.